Givex Gift Card and Loyalty Programs Certified with PAX S80 Terminals

Las Vegas, NV — April 13, 2010 — Givex, a global provider of closed loop card technologies including gift, loyalty and SKU-based programs; Precidia Technologies Inc., a global leader in the design and manufacture of Internet Protocol (IP) payment and networking products; and PAX Technology, Inc. the leading global provider of innovative electronic payment terminal products, announced today at the Electronic Transaction Association (ETA) Annual Meeting, the certification of Givex gift card and loyalty programs for use with the TransNet/S80 system.

Businesses using PAX S80 terminals will now have access to new revenue and growth opportunities from gift cards and loyalty programs from Givex.

"One of our primary goals is to provide merchants with a complete product offering. The Givex component will compliment our S80/Precidia solution,” says Michael Mulcahy, PAX President & CEO. “The addition of Givex’s gift and loyalty functionality is key for any merchant seeking an all-in-one solution."

"We’ve worked with Givex for several years now and are very glad to bring our combined capability to S80 users,” says Deepak Wanner, President Precidia Technologies Inc. “Users have enjoyed features such as automatic compliance updates and easy remote deployment. Givex gift and loyalty is another tool that makes their lives easier."

"It’s an honor to be working with PAX, one of the largest POS manufacturers in the world, and Precidia, a leader in IP payment,” says Brittain Brown, VP Marketing and Product Management Givex. “Merchants will find our combined solution to be both cost-effective and powerful."

About Givex
Givex is known for innovative stored-value technology that has driven customer acquisition and retention programs for clients in 35 countries since 1999. Givex provides a broad range of profit enhancing processes that seamlessly integrate gift cards, loyalty engines, e-couponing and targeted email campaigns. This innovation is also backed up by years of experience and the relentless pursuit of excellence that defines our technology and client support. Find out more at www.givex.com

About Precidia Technologies
Precidia Technologies is a global leader in the design and manufacture of Internet Protocol (IP) payment and networking products. With customers in over 85 countries, Precidia offers unique products designed for simple serial networking, as well as a suite which manages the complexity of IP based payments in the retail industry. All of Precidia's products have been designed to maximize the potential of existing equipment, with deployment, monitoring, security and management tools. For more information, visit Precidia on the Web at www.precidia.com.

About PAX Technology Limited
PAX is a global leader in providing secure electronic payment systems. The company has been serving the global payments marketplace since 2001 and is now one of the largest POS manufacturers in the world. In 2008, PAX ranked 8th in terms of annual shipments for POS vendors, according to The Nilson Report. With shipments over 264,000 units in 2008, PAX is the fastest growing POS terminal manufacturer of the top 25 worldwide. In 2009, PAX opened their North American office and offers a complete range of POS solutions including PIN pads, countertop, mobile handheld and multi-lane terminals and contactless readers.
www.pax.us

Contact Information
PAX Technology, Inc.
Wendy Lund
VP, Product Marketing
marketing@pax.us

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